Author(s) : Susan Sweeney Publisher : Maximum Press Date       : 2008 Pages      : 432 Format    : PDF ISBN       : 1931644659

Susan Sweeney has been sharing her vast Internet marketing expertise with corporate and conference audiences around the globe for over 10 years. Susan’s passion for the subject, depth of knowledge, and enthusiasm fuel her dynamic presentations. To discuss hiring Susan to speak for your next event or having her do a private Internet Marketing Bootcamp for your organization, contact her speaking office at 1-888-274-0537 or visit her Web site, http://www.susansweeney.com.

Presentation topics include:
• Past, Present, and Future Trends of Marketing Online
• Secrets of Search Engine Success
• 3G Marketing on the Internet
• The Formula for eBusiness Success.

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Author(s) : Stephen L. Nelson, Pat Coleman Publisher : Redmond Technology Press Date       : 2000 Pages     : 720 Format    : PDF ISBN       : 0967298164

Beginning with fast-paced but thorough tutorials of the basics of working with the Internet, this guide gives the executive user an overview of Web browsing, the Internet's architecture, e-mail, newsgroups, and FTP (File Transfer Protocol) servers. Ways to use these tools to perform business research and techniques for using online business and government resources are discussed. Also included are step-by-step instructions for six common Internet business projects, including setting up a Web site, setting up a Web store, publishing an e-mail newsletter, using the Internet for publicity and promotion, using the Internet to recruit and as an employment tool, and setting up and managing an investment portfolio.

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